We are currently recruiting for a Brand Manager to work at our client’s modern offices in Bourne End. You will have experience in a similar role within an FMCG business and be able to work in a fast paced environment.
Managing their brand portfolio independently – with the confidence and experience to make decisions
Working with Marketing Director to manage their P&L – pricing, volume mix, marketing spend, brand contribution/profit
Managing budgets – TV media, TV production, PR, Visual Merchandising etc.
Working with the Sales & Planning/Operations teams to forecast and phase brand inventory
Working closely with Sales team to plan and present activity to major retailers
Build ATL marketing plans
Work with UK media agency and creative agency to plan and edit TV campaigns/commercials
Work with Trade Marketing to ensure that brands have a strong representation in-store (visual merchandising), in retail catalogues and increasingly in an e-com/on-line retail environment
Build and maintain strong links with the US and Canadian based global brand teams
Build and maintain strong links with Europe marketing groups and offices
Travel – occasional European travel and likely one long-haul trip per year. Also attending customer meetings and exhibitions in London.
Experience at Brand Manager level, but could consider an ABM depending on ABM experience, training and relevance
Experience of managing their own brands in a fast paced environment
Comfortable in a ‘hands on’ environment – you have to make things happen and be prepared to push things through
Confident in presenting to groups – i.e. internally to sales/marketing and externally to retailers or licensors
Media planning experience – TV media and digital
Experience of working with outside agencies – ad/media agency, PR agency, etc
Experience of dealing with licensors
Motivation and drive – need to work independently and not rely on others to always tell you what to do. Show initiative.